Brands and online stores for fragrance houses.

The bottle and the box

In fragrance, packaging is half the product. The bottle sits on a dresser for months; the box is the unboxing moment people post. For Nuarai, a niche-inspired perfume house, we built the identity and the premium packaging together so the wordmark, the materials and the colour story all point at the same mood.

3D is especially useful here. Glass, liquid and reflections are hard and expensive to photograph well, and a range that shares one bottle needs every shot to match. For Seraya we measured the real flacon, modelled it, lit it once and reused that setup across the range, so a new scent costs a render rather than a photoshoot.

• Identity and wordmark designed for small, embossed and foiled applications
• Bottle labels, boxes and gift sets prepared for print
• Photoreal 3D bottle renders, with consistent lighting across the range
• Campaign stills and short films for launches and social

Fragrance brands rarely sell in one market

Perfume travels. Seraya sells in Algeria and the Gulf and is moving into Europe, so the store had to work in French, English and Spanish, with every interface string localised by hand and olfactive families written per language rather than machine translated. We plan languages, currencies and markets at the structure stage so they don't become a rebuild later.

Store features that matter for perfume

A few patterns come up on almost every fragrance store we plan: navigation by mood or family, discovery sets or samples to lower the risk of a first purchase, pairing suggestions ("layer it with"), reviews right in the buy box, and gift-ready bundles for the holiday peak. We build what fits your range and leave out what doesn't.

Who we work with in fragrance

Independent and niche perfume houses, founders launching a first collection, and established fragrance brands whose store no longer matches the quality of the juice. Some come to us for the whole brand, like Nuarai; others, like Seraya, already have a strong brand and need the store rebuilt around it. Either way, the work starts by understanding how your customer chooses a scent, then designing the brand and the shopping experience around that moment.